4950 Jacks Creek Pike
Lexington KY 40515
Contact Information
Address 4950 Jacks Creek Pike
Lexington, KY 40515
Phone (859) 536-6323
Fax 859 425-3667
Contact Name Christy Herring
At A Glance
IRS Ruling Year 1984
Other ways to donate, support, or volunteer
Donations are accepted by phone and through our website.  We also accept in-kind donations, including rackets and other tennis equipment.  We generally pay our instructors for their work, but we have volunteer instructors for our camps and clinics.  We also have volunteers working with our board, committees, and with our day-to-day operations.
Financial Summary
Revenue vs Expenses - All Years
Expense Breakdown - Recent Year
Mission Statement To promote and develop the game of tennis in Central Kentucky.  We are primarily focused on developing tennis opportunities for youths of all ability levels in Lexington and surrounding counties.   
Background Statement
Our organization began working with junior tennis programs in 2009.  During this period, the United States Tennis Association (USTA) had developed a new format for teaching tennis to 10-under children, called QuickStart Tennis.  The format was designed to make learning tennis easier for children by utilizing specialized equipment, shorter court dimensions and modified scoring, all tailored to age and size.  We started this program with one school, but quickly grew to having programs at 10-15 schools throughout the county.  During this growth process, we received a grant from the USTA that funded some staffing costs, along with marketing, equipment, and facilities.  (Facility costs were used to put lines on adult tennis courts for the 10-under children.)  During the five years since we started our after school program, we have added programs for middle and high school players of all levels.  We have also worked with physical education teachers throughout the county, providing age-appropriate equipment and providing certified instructors to assist with the in-class teaching.  We continue to develop tennis play opportunities for children outside of school and during the summer.  Our goal with these programs is to help children learn not just the sport of tennis, but self-confidence, sportsmanship, and the habits of an active, healthy lifestyle.   
Impact Statement
During the past few years, we have provided afterschool tennis programs to more than 500 elementary school children on an annual basis.  We have provided in-school and after-school tennis programs to 20 elementary schools in Fayette and surrounding counties.  We have provided fall and winter tennis leagues for high school and middle school children with 10-15 teams and approximately 150 participants.  Our goals for 2014 are to increase the participation in elementary school programs, both in number of children and number of elementary schools involved.  We also hope to increase participation in our middle and high school leagues through the addition of new teams and new players.  During 2014, we also plan to establish a new league focused on middle school children who have not participated in organized tennis before.  We also hope to establish summer programs and camps that have significant participation.
Needs Statement
1 - After-school programming - Our afterschool programs generally require a payment from the elementary school participants.  However, we have some schools and programs that we work with where there are many participants who have demonstrated a financial need.  We don't turn anybody away from our programs if they are unable to pay.  We are looking for grants and donations, which would be used to fund instructors, supplies, and equipment for these programs. 
2 - In-school programming  - We do not charge for in-school programming.  Grants and donations would be used to fund instructors and equipment for this outreach.
3 - Outside programming - We charge for our outside programs - camps and clinics at various public facilities throughout Lexington and surrounding area.  However, we do not turn away participants that are unable to pay due to financial need.  Grants and donations would be used to provide instructors and equipment for these participants.
4 - Instructors -we are currently limited in our growth by the number of instructors that are available to us.  We are always looking for people who are able to provide time during the day for our programs.  These instructors can be volunteers, but we have paid instructor positions also.
CEO/Executive Director Statement
Our organization is a sports-based organization focused on education.  I am a former physical education teacher who is passionate about the opportunity that I get on a daily basis to impact children through teaching tennis.  As an individual sport, tennis provides unique opportunities to talk about character and sportsmanship.  Children call their own lines and are responsible for knowing and working with the rules of the game.  Tennis is also a very active sport and our programs promote the habits of a healthy, active lifestyle.  USTA's implementation of new rules for 10-under tennis have provided our organization with the opportunity to make this game accessible to so many more children.  Smaller rackets and courts, along with low compression tennis balls give children the opportunity to have success in the game much more quickly than in the past.  New teaching methodologies also keep children engaged and active during lessons.  We no longer focus on lines and lectures.  We focus on collaborative learning, where children work together to learn skills.  We also focus on keeping children active during the lesson so that they are constantly hitting tennis balls and having the opportunity to learn through play.  I am blessed to have the opportunity to teach a sport that I love to children and get them excited about their future in sports and especially tennis. 
Board Chair Statement
As an organization, our biggest success has been the growth of our programs.  We were able to obtain funding from regional and national tennis associations to increase our footprint in the Central Kentucky area, primarily through our work with schools.  We have quickly grown our programs to service a large number of schools and a large number of children.
Our biggest challenges relate to growth also.  Our grants with these organizations are ending and there is not an ongoing funding source for our programs.  We take in funds directly from many of our programs, but we are looking for new funding sources to maintain programs that we have in more economically-challenged schools.  We also need to increase our supply of paid and volunteer instructors as we consistently have a need during the school year.
Our other significant challenge relates to transitioning children from in-school and after-school tennis to play opportunities outside of school.  We continue to develop opportunities through leagues, clinics, and camps for our after-school program participants to have the opportunity to get play outside of the school setting.  These programs have not been as well attended and we continue to work on improving our marketing of these events.
All three of my children have participated in tennis through tournaments, high school tennis, leagues,  and other play events.  They have learned how to work for goals, how to compete gracefully, and how to treat teammates and opponents with respect.   Each of these children now teaches in programs for kids who are younger or who have less ability.  My 9-year old teaches the 3-5 year old program.  My 16-year old teaches the 10-under programs.  My college junior teaches every program when he is in town and I still tell the story about him teaching his less-experienced teammates for his high school fall league team and their success during his four years of hight school.  They understand that they have been given gifts and need to provide those gifts back to others.  Tennis continues to teach my children so many wonderful life lessons and that is why I continue to serve this organization. 
Service Categories
Secondary Organization Category Recreation & Sports / Racquet Sports
Tertiary Organization Category Education / Primary & Elementary Schools
Geographic Areas Served
BTA serves Central Kentucky.  Currently our efforts are focused on Fayette County and Jessamine County.  
Impact Questions
GoalsHelpWhat is the organization aiming to accomplish? This is the organization's ultimate goal for intended impact.
Our long-term goal is to increase the number of junior tennis players in Central Kentucky.  We believe that by doing this, we will have the opportunity to impact these children through the benefits of the character taught by the sport, but also through the benefits of an active, healthy lifestyle.
StrategiesHelpWhat are the organization's strategies for its stated long-term goals?
Our primary strategy is to provide introduction to the sport to large numbers of children through in-school and after-school programming.  However, we need to provide programming at every age level to continue to provide children with play opportunities from pre-school through high school.  We also need to provide programming throughout the year.
During the next year, we are looking to strengthen our summer programs to provide play opportunities for children in each age group.  We also continue to develop offerings for ages that are underserved by our current programming - we are currently focused on middle school programming and programming for pre-school children.
CapabilitiesHelpWhat are the organization’s capabilities for doing this? What resources, capacities, and connections support its progress towards long-term goals?
Our primary resource is our staff and our access to funding for the next few months through our grants with USTA.  Our staff includes many certified instructors and is led by a former elementary school teacher.  They have a strong knowledge of not only tennis, but also how to teach these skills to children of all ages. 
The capabilities of our staff have led to long-term relationships with physical education teachers through the Fayette County Public Schools.  These relationships have led to referrals to other schools in the system and other opportunities to develop programs.
Our grant through USTA provides us with funding for equipment and facilities, which have been used to assist with in-school and after-school programming and to upgrade facilities throughout the area for 10-under tennis programming. 
These partnerships (with FCPS and USTA) have helped us to be very successful in growing our programs.
IndicatorsHelpHow will the organization know if it is making progress? What are the key qualitative and quantitative indicators against which the organization assesses its progress toward its intended impact?
We continue to measure the number of schools that we work with, the number of children that we work with in each school, and the number of children in our non-school programming as our significant metrics.  For the future sustainability of our programs, the other meaningful metric will be the revenues generated by our programs.
We would like to reach 1,000 children serviced through programs this year, including pre-school, elementary school, middle school, and high school programs.  This number does not include in-school programming, but we would like to add 5 to 10 more schools that have been introduced to tennis through our programming. 
ProgressHelpWhat has and hasn’t been accomplished so far?
We have successfully developed recurring in-school and after-school programming for elementary schools through Fayette Coutny.  We have also successfully developed a recurring fall and winter high school tennis program for frequent players through our service area.
We are continuing to develop programs for each age group and continuing to work on developing successful summer programs.  We continue to rely on relationships with our physical education teachers for school-related program and with passionate volunteers for our non-school programs as we recognize that word-of-mouth is the most successful way to promote our programs.
Board Chair
Board Chair Dan Hollingshead
Company Affiliation Connected Patients
Term Jan 2015 to Dec 2015
Board Members
Mrs. Vicki Atwood Community VolunteerVoting
Mrs. Yasemin Congleton BCTCVoting
Mr. Will Graham Cumberland Valley ResourcesVoting
Mr. John Herring Dean Dorton Allen FordVoting
Mr. Dan Hollingshead Connected PatientsVoting
Mr. Yuri Klyachkin Community VolunteerVoting
Mr. Mike Padgett Community VolunteerVoting
Board Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 7
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 5
Female 2
Unspecified 0
Board Term Lengths 1
Board Term Limits 0
Board Meeting Attendance % 75%
Written Board Selection Criteria? No
Written Conflict of Interest Policy? Yes
Percentage Making Monetary Contributions 100%
Percentage Making In-Kind Contributions 100%
Number of Full Board Meetings Annually 8
CEO/Executive Director
Executive Director Mrs. Christy Herring
Term Start July 2009
Full Time Staff 1
Part Time Staff 6
Volunteers 6
Contractors 0
Retention Rate 75%
Staff Demographics - Ethnicity
African American/Black 0
Asian American/Pacific Islander 0
Caucasian 7
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Staff Demographics - Gender
Male 3
Female 4
Unspecified 0
6-week program that provides tennis instruction to children one day a week for an hour.  Program is based on USTA 10-under philosophy and is generally taught in the school's gymnasium, using age-appropriate equipment
Budget 1500
Population Served , ,
6-week program for pre-school children taught one day per week for approximately 45 minutes per session 
Budget 750
Population Served , ,
Team-based league for children based on age divisions (10, 12, 14, and 18).  Matches are scheduled one day per week and volunteer coaches for each team will generally have practice during the week on another day.
Budget 500
Population Served , ,
Plans & Policies
Organization has a Fundraising Plan? Under Development
Organization has a Strategic Plan? Under Development
Management Succession Plan? Under Development
Organization Policy and Procedures Under Development
Nondiscrimination Policy Under Development
Whistleblower Policy Yes
Document Destruction Policy Yes
Revenue vs Expenses - All Years
Expense Breakdown - Recent Year
Fiscal Year
Fiscal Year Start Jan 01, 2015
Fiscal Year End Dec 31, 2015
Projected Revenue $55,000.00
Projected Expenses $55,000.00
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available). Revenue from foundations and corporations may be included in individual contributions when not itemized separately.
Fiscal Year201320122011
Foundation and
Corporation Contributions
Government Contributions$0$0$0
Individual Contributions$28,195$17,602$13,099
Investment Income, Net of Losses$7$34$123
Membership Dues------
Special Events------
Revenue In-Kind------
Expense Allocation
Fiscal Year201320122011
Program Expense$81,326$77,865$59,435
Administration Expense$6,773$5,584$2,724
Fundraising Expense------
Payments to Affiliates------
Total Revenue/Total Expenses0.780.870.97
Program Expense/Total Expenses92%93%96%
Fundraising Expense/Contributed Revenue0%0%0%
Assets and Liabilities
Fiscal Year201320122011
Total Assets$9,595$28,690$39,290
Current Assets$9,095$28,190$39,290
Long-Term Liabilities------
Current Liabilities------
Total Net Assets$9,595$28,690$39,290
Form 990s
2014 Form 990
2013 990-EZ
2012 Form 990-EZ
2011 990EZ 2011
Capital Campaign
Currently in a Capital Campaign? No
State Registration Yes
Address 4950 Jacks Creek Pike
Lexington, KY 40515
Primary Phone 859 536-6323
CEO/Executive Director Mrs. Christy Herring
Board Chair Dan Hollingshead
Board Chair Company Affiliation Connected Patients