LYRIC THEATRE AND CULTURAL ARTS CENTER
300 E. THIRD ST
LEXINGTON KY 40508-1945
Contact Information
Nonprofit LYRIC THEATRE AND CULTURAL ARTS CENTER
Address 300 E. THIRD ST
LEXINGTON , KY 40508 1945
Phone (859) 280-2201
Fax 859 280-2261
Contact Name Donald Mason
At A Glance
IRS Ruling Year 2011
Other ways to donate, support, or volunteer Since reopening our doors in October of 2010, The Lyric Theatre & Cultural Arts Center continues to strive to expand cultural programming, activities, and exhibitions for the city wide community. We hope you can take part in one of our many events and experience firsthand the pride we take in supporting the arts.

In order to meet our mission and provide services for the region, we rely on the generosity of individuals and businesses for support. Your contribution will make a difference in our community by allowing us to continue in our efforts. Remember, every donation will make a difference regardless of size. Contributions can be mailed, submitted through our website, or called in. We also accept in-kind donations and appreciate the time and skills committed by our dedicated volunteers.
 
Thank you for your support.
 
Financial Summary
Revenue vs Expenses - All Years
Expense Breakdown - Recent Year
Statements
Mission Statement The mission of The Lyric Theatre & Cultural Arts Center is to preserve, promote, present and celebrate diverse cultures with special emphasis on African-American cultural heritage through artistic presentations of the highest quality, educational programming and outreach, film, and opportunities for community inclusion.
Background Statement Vibrant. Alive. The place to be and be seen. Between 1948 and 1963, the Lyric Theatre was a thriving entertainment centerpiece for Lexington’s African-American families.

Originally built as a movie house, the Lyric opened at the corner of Third and Deweese Street (now Elm Tree Lane) in Lexington. And it quickly became a cultural icon.

Everyone has his or her favorite memory – the movies, fashion shows, vaudeville acts, local concerts, pageants – but during the ‘50s it was Jazz, Soul and R&B music that took center stage, with big-name acts like Ray Charles and Count Basie.

Soulful sounds filled the theatre with other notable performers including: B.B. King; Wynonie Harris, who wrote Good Rocking Tonight, recorded by Elvis Presley; Mercer Ellington, the only son of Duke Ellington; and Billy Brown, formerly of the Dominos, who formed The Checkers and began recording for King Records.

Entertainment wasn’t the only draw. Numerous small black-owned business – from clothing stores to ice cream shops – were launched in and around the theatre.

Before closing in 1963, the theatre returned to its roots as a movie theatre, featuring horror films and black cowboy movies plus Saturday morning cartoons.

The new Lyric offers much more than a chance to relive history. It’s bigger and better than ever. And it promises to be as popular as it was 50 years ago.

Impact Statement

In 2017, The Lyric Theatre proudly forged new partnerships and strengthened old with community organizations such as Central Music Academy, Roots and Heritage Festival, University of Kentucky Historical Preservation Department, KyUke,  and many others. Our ability to strengthen existing relationships with entities such as Roots and Heritage Festival and WoodSongs Old-Time Radio Hour allowed us to fulfill our mission and vision greater than before. Phenomenal acts and performances such as Galactic, The Meeting, Allegro Dance Theatre, and Robert Cray graced the historic Lyric stage bringing us closer to our rich entertainment roots. Exhibits from The Lexington Camera Club, Lavon Williams, Derek King Jr., and Aye Aton showcased in our Gallery, Museum, and Lobby. We are proud to provide the opportunity to these talented individuals and organizations to educate the community on the importance of the arts. As we navigate the remainder of 2018, The Lyric desires to expand its mission fulfilling programming. We are seeking to implement new and innovative technologies within our facility that create a more engaging and dynamic guest experience. Looking outside of our four walls, we envision our reach into the community to become stronger than ever with initiatives focusing on increasing the cultural proficiency for students in the region. We also hope to continue working towards providing opportunities for members of the East End Community. 

 
Needs Statement
Above all, The Lyric desires to create culturally relevant programming that is price conscious and accessible to a large range of community members.
Our top 5 organizational needs include:
  1. The creation of an organizational endowment. $10,000 goal to begin the fund.
  2. Software program and programmer to develop interactive technology used to bring oral history project to life. $30,000 goal.
  3. 50 new volunteers.
  4. Corporate partners to provide support and invest towards the creation and expansion of Lyric signature programming.
  5. Building an Individual donor base, contributing an annual gifts starting at $20 each.
Service Categories
Secondary Organization Category Arts,Culture & Humanities / Cultural & Ethnic Awareness
Tertiary Organization Category Arts,Culture & Humanities / Historical Organizations
Geographic Areas Served
Areas
Kentucky
Impact Questions
GoalsHelpWhat is the organization aiming to accomplish? This is the organization's ultimate goal for intended impact.
The Lyric Theatre & Cultural Arts Center strives to be a leading arts and cultural center informed by the African American experience. Through our programming The Lyric intends to reach The Lexington Community, with a focus on the East End Neighborhood and the African American Community. 
 
Only arts organization focused on African American culture in Lexington, important to predominantly African-American community of East End, also important to Lexington, helping deepen culture and acceptance in the Lexington community and the arts, diversify arts we typically see and encourage and bring attention to artists of color
 
Situated in the East End continue working to make our programming accessible for the East End Neighborhood, predominantly lower-income, continue providing, partnering, and growing free and pay-what you can events, expand free educational programming (more kids, more opportunities for adult education), find methods to include lower-income member of the community in paid concerts (such as George Clinton) 
 
Rooted in History, create programming that honors the storied past of The Lyric Theatre. Ensure programming is driven by the African American experience, present big name African-American artists, continue and expand film series.  
 
To help us achieve our goals we have created a set of core values to help drive decision making. 
 
CORE VALUES 
  1. Provide Cultural Education and Programming Outreach
  2. Provide the Highest-Quality of Artistic Presentation
  3. Create Opportunities for Community Inclusion
  4. Promote the Artistic Experience as a Unique & Vital Dimension of Individual Growth and Community Life.  
StrategiesHelpWhat are the organization's strategies for its stated long-term goals?
In order to achieve our goals The Lyric Theatre and Cultural Arts Center has implemented 5 strategies: strengthen fundraising and financial solvency, increase marketing efforts and raise awareness, increase visitors to the Gallery and Museum, enhance programming to engage the community, and juggle affordability vs. quality of programming. 
 
In order to strengthen fundraising & financial solvency The Lyric will diversify funding source to achieve a greater mix of government, foundation, corporate, and individual sources of giving. We will also cultivate relationships with funders to sustain annual programming. In order to increase marketing efforts to raise awareness we will be employing new marking methods, strengthening old, and looking to the community for answers on how to better serve them. Increasing visitors to the Gallery and Museum will include finding methods to attract group tours and better marketing strategies for galleries, their events, and their artists. Juggling affordability and quality is extremely important for our goal of being a leading arts facility while still recognizing the community we are in. One method is through financial solvency to pay for quality artist, teachers, and event that can be free or pay-what-you can. Another is through finding avenues to include the community in the higher-priced events.
Enhancing our programming to engage the community, will involve many of the previous strategies. This strategy will include a program advisory board, which will meet to search for performers, conduct surveys, and discuss methods for enhancing programming. As always enhancing programs lies upon strengthening finances and financial solvency. It will also be imperative to employ marketing strategies to get the word out about programming.
CapabilitiesHelpWhat are the organization’s capabilities for doing this? What resources, capacities, and connections support its progress towards long-term goals?
The Lyric Theatre  and Cultural Arts Center is lucky to have a strong base of personnel to work towards our mission and goals. The full-time staff in comprised of the Executive Director, Operations Manager, Patron Services Coordinator, and Education and Outreach Coordinator, who is currently an Americorps VISTA. In addition to our full-time staff we have a tech team, 2 part-time event staff, a part-time volunteer coordinator, 2 interns, and 3 support staff. Since it is a smaller staff, everyone works hard to assist where they are needed while completing their own tasks. Through our partnership with Americorps VISTA we are working towards capacity building and sustainability.
 
In addition to out staff we have a dedicated group of volunteers who not only assist with events, but also help spread the word about The Lyric and our programming.
 
As of December 2017, we have an almost entirely new group of Board Members. With a few returning board members, this new group will be able to bring new insight and ideas to The Lyric. Through their leadership The Lyric will work towards achieving current goals and cultivating new ones.  
 
In our 8 years since re-opening we are lucky to have cultivated multiple partnerships that help us sustain and implement out programming. Our programming partners such as University of Kentucky School of Art & Visual Studies, Allegro Dance Project, KyUke, and various local artists have ensured we are able to provide quality, local programs and productions. Our funding partners such as PNC Bank, UK Federal Credit Union, and LexArts have helped us fund our programming and continue programs over multiple years. 
IndicatorsHelpHow will the organization know if it is making progress? What are the key qualitative and quantitative indicators against which the organization assesses its progress toward its intended impact?
Ticket sales and registration for educational programs extremely helpful to tracking our progress. These not only help us track attendance, they can also show who is a repeat patron and where in Lexington each person lives. We have been utilizing this to see how many people from the community surrounding The Lyric are attending our events and programs. It also give a glimpse into people's interaction with The Lyric. If people are attending multiple events we can better tell which events are popular, what certain people are interested in, and what our repeat patrons are interested in. Recently, we added a coupon to our quarterly, paper newsletter to get an idea of how many people that is reaching. We also track how many people attended each event or program in case the event is not ticketed or there is an error in our ticketing software.  
 
In addition to tickets and registration forms we also utilize surveys. Typically we use survey monkey to send these to parents or adult participants after our educational programming. We have also given paper copies to the kids participating and had surveys available at a few of our events and gallery hops. Typically if we have a survey at an event we will try to have an incentive to filling it out, such as a drawing for a prize. This helps ensure we get the most feedback possible. Surveys are helpful in determining what when well in a program, areas for growth, suggestions for improvement, and barriers to programing (such as parking). 
 
We also like to interact with our patrons. Before and after events we are able to talk with a few people in attendance to learn more about their interests and reasons for visiting The Lyric. We are also working on gaining more community input. We participated in 'On the Table,' are involved in the East End Community Partners, and have open to the public board meetings and committee meetings. Through community interaction we are better able to serve the communities needs and share what we are doing and our needs. 
 
 Newsletter (coupon, who is looking at the schedule of event and returning)
 
ProgressHelpWhat has and hasn’t been accomplished so far?
The Lyric Theatre and Cultural Arts Center has multiple annual programs, some of which include Kwanzaa, Camp Lyric, Black Lens and Feed the Soul. Multi-year programming speaks to The Lyric's ability to develop partnerships and connect with the community to maintain successful annual programs. The Lyric hopes to continue these programs working towards engaging new patrons and selling out all possibly seats or openings. Some barriers include parking, getting the word out, engaging repeat patrons, and selling tickets for the programs that aren't free or pay-what you can.  
 
This year The Lyric will be in the third year of holding an annual fundraising gala. This major event helps the Lyric expand our donor database, celebrate the previous year of programming, and cultivate individual funds from ticket sales, donations, and a silent auction. In addition to our gala, we have also bee seeking funding sources from multiple grants and developing relationships with potential corporate sponsors. In the future we need to work more towards cultivating individual sponsors and approaching smaller family or individual foundations in order to further diversify our funding sources.
 
In order to deepen our impact in the surrounding community we have joined the East End Community Partners. This is a group of organizations and community members in the East End working towards community engagement and improvement. We are also working on starting a monthly community forum, where members of the community can talk about what they want to see at The Lyric and in the community. 
Board Chair
Board Chair Mr. James Brown
Company Affiliation 1st District Councilman
Term Mar 2015 to Dec 2019
Board Members
NameAffiliationStatus
Mr. George BrownFriends of the Lyric BoardVoting
Mr. James Brown1st District Councilmember Lexington Fayette Urban County GovernmentExofficio
Ms. Amy CaudillKentucky American WaterVoting
Mrs. Olivia DavisUniversity of KentuckyVoting
Ms. Carolyn DunnGovernmentVoting
Mrs. Shuling FisterArtistVoting
Mr. De'ire J FoxxUniversity of KentuckyVoting
Ms. Glenda GeorgeLexington Fayette Urban County GovernmentExofficio
Ms. Astarre GudinoCommunity RepresentativeVoting
Mr. Bruce MundyArtistVoting
Mrs. Melissa MurphyLexington Fayette Urban County GovernmentVoting
Ms. Candice RiderThomas P. Miller & AssociatesVoting
Ms. Patricia TatumLexington Fayette Urban County GovernmentVoting
Mr. Percy ThomasEast End Area RepresentativeVoting
Ms. Latarika YoungLexmarkVoting
Board Demographics - Ethnicity. Add number
Asian American/Pacific Islander 1
Caucasian 3
Hispanic/Latino 1
Native American/American Indian 0
Other 0 0
Board Demographics - Gender
Male 6
Female 9
Unspecified 0
Governance
Board Term Lengths 4
Board Term Limits 2
Board Meeting Attendance % 60%
Written Board Selection Criteria? Yes
Written Conflict of Interest Policy? No
Percentage Making Monetary Contributions 87%
Constituency Includes Client Representation Yes
Number of Full Board Meetings Annually 6
Board Co-Chair
Board CoChair Ms. Amy Caudill
Company Affiliation Kentucky American Water
Term Dec 2017 to Dec 2019
Standing Committees
Marketing
Development / Fund Development / Fund Raising / Grant Writing / Major Gifts
Audit
Personnel
Program / Program Planning
Nominating
Operations
CEO/Executive Director
Executive Director Mr. Donald R. Mason
Term Start Mar 2015
Email director@lexingtonlyric.com
Experience
Donald Mason is the Executive Director of the Lyric Theatre and Cultural Arts Center in Lexington, KY. Tasked with directing the historic African American venue into a leading regional arts center, Donald has become an advocate for diversity, inclusion and equity in the Central Kentucky region and beyond. He has become a voice for diversity, inclusion, and equity on a national scale, presenting Breaking Barriers: Diversity in Arts Leadership and Programming at the 41st Annual League of Historic American Theatres Conference in Los Angeles, CA and an updated presentation this year in Austin, TX.
 
Donald serves on the LexArts Board, Picnic with the Pops Commission, Business Volunteers for the Arts, EMERGE Conference Steering committee, Projects committee for Leadership Lexington Alumni and co-founder of the Origins Jazz Series.
He holds a B.S. in Management and Ethics from Asbury University and is an MBA candidate at Southern New Hampshire University, holding a Masters certificate and Modern Musician specialization from Berklee College of Music. Donald also founded and fronted the funk band, Soul Funkin Dangerous as the lead singer/songwriter.
Beyond the arts, Donald is a double boxer dad (Max and Bella), as well as keeper of four turtles (Cannonball, Miles, Mingus and Thelonious), plays Magic: The Gathering competitively and would love to have lunch with Bill Withers.
Staff
Full Time Staff 3
Part Time Staff 3
Volunteers 50
Contractors 11
Retention Rate 50%
Management Reports to Board? Yes
Staff Demographics - Ethnicity
African American/Black 14
Asian American/Pacific Islander 0
Caucasian 3
Hispanic/Latino 0
Native American/American Indian 0
Other 0 0
Staff Demographics - Gender
Male 13
Female 5
Unspecified 0
Former CEOs
NameTerm
Rasheeda El-amin-
Senior Staff
Title Patron Services Coordinator
Experience/Biography Taylor Miller is originally from Ft. Lauderdale, Florida. In 2014 she received a bachelor of science in Integrated Marketing Communications from the University of West Alabama. She received her MBA in 2017 from Garner-Webb University in Boiling Springs, North Carolina. Taylor specializes in marketing, digital media advertising, graphic design, and email marketing. In 2017 she was hired as the Patron Services Coordinator at The Lyric Theatre & Cultural Arts Center, focusing on tickets, marketing, and patron satisfaction.
Title Operations Manager
Experience/Biography

Tim Small was born in Bowling Green, Kentucky. Upon graduating from Bowling Green High School in 2000 with an interest in literature and debate, he enrolled in the University of Kentucky to pursue an English major, with focus on analysis and critique. Empowered by the strong sense of community in Lexington, when he graduated in 2010, he decided to begin working with local non-profits to become more involved. Gaining experience in coordinating educational programming and marketing work, Small eventually landed at The Lyric Theatre & Cultural Arts Center in early 2013. Since then his work has spanned recurring/new program coordinating, graphic design, community outreach, and more. He now works as the Operations Manager at LTCAC, coordinating all facility rentals along with logistical planning and financial tracking.

Title Education & Outreach, Americorps VISTA
Experience/Biography Originally from College Station, Texas Liz moved to Lexington in 2012 to attend the University of Kentucky. In 2016 she graduated with a duel degree in Theatre & Arts Administration. She was an Executive Intern at the Lyric Theatre & Cultural Arts Center in the Spring 2016, working on a community-acting troupe, ticketing software, and various other small tasks. A year after graduation she accepted the Americorps VISTA position at The Lyric working on Education & Outreach, as well as capacity building. In her career she hopes to work in a leadership position of a regional theatre company or the NEA working toward increasing accessibility to the arts.
Formal Evaluations
CEO Formal Evaluation Yes
CEO/Executive Formal Evaluation Frequency Annually
Senior Management Formal Evaluation N/A
NonManagement Formal Evaluation Yes
Non Management Formal Evaluation Frequency Annually
Comments
CEO Comments


Description Every summer, The Lyric has provided summer youth programming on Saturdays that focuses on creative expression and character building. The Lyric's goal has been to offer the children of Lexington three classes each month that help to improve student's concentration, self-confidence, and self-expression. These classes provide instruction in music (African drumming), the creative and preforming Arts (creative writing, acting, and sewing) as well as classes in life skills and physical and mental health.

Our target audience is children within Lexington's East End; however, as long as space is available The Lyric does not reject interested children from other areas. Participants range from ages 6-18, depending on the class and experience level of the instructor.
Budget 2500.00
Category Arts, Culture & Humanities, General/Other General Arts Education
Population Served Adolescents Only (13-19 years), At-Risk Populations, K-12 (5-19 years)
Program Short Term Success

We encourage our volunteer teachers to write out an agenda, spelling out the activities for each day and goals to be reached from each meeting of the course; it is through this that the children are able to leave each day with the satisfaction of learning or creating something new with each subsequent class. These individual lessons culminate at the end of each course to a final project (i.e. a performance in African drumming, a final journal in creative writing, a final product in sewing, etc). With the final project, the child is not only able to have the satisfaction of an end product after the month of courses, but also given the pride that comes with showing this end product to friends and family.

Program Long term Success Through the combination of caring adults teaching our classes and variety of opportunities that fit within The Lyric's mission, we are able to offer a complete program that intellectually challenges the youth.
From observing the children throughout the classes we've seen their confidence grow- not only in the skill they've learned but also in their enthusiasm to assist their classmates and willingness to contribute to their classes. The skills and impressions left with the children through this course will have a lasting effect on them. Through our array of courses and offering two separate months of courses, the children are allowed to pursue creative and personal education and benefits through multiple avenues and not be limited to one scope of artistic education.
Program Success Monitored By

We mainly gauge the success by the response of the children and their families. We keep track of the children’s attentiveness, attendance of the course, and progression of the class as a whole among other factors. Because the desired outcome of the classes are the more abstract benefits of self-confidence building and creative outlet for the children, this method of watching the classes’ development as a whole gives us the ability to gauge how much the children are taking away through the children’s actions and reactions to both the teacher and material being taught.

Examples of Program Success

Again, with more abstract benefits being the desired outcome, it is hard to substantiate the success of the program with any sort of statistic or data collection method. We look to the happiness and attentiveness of the children during the courses themselves, the development each child goes through with the learning of new lessons and the new skills, abilities, and confidence with which the children walk away from the program possessing. It is these intricacies and outcomes by which we deem our program a success year by year.

Description

 For the past 7 summer The Lyric has programmed a Summer Film Series. The series was designed to be an inter-generational experience and open up conversations between adults and children. We created an opportunity for the older generation to share movies that they fondly remembered with the younger generation. Films ranged from comedies starring Television Hall of Fame comedian Bill Cosby and cinema classics with Academy Award Winner Sidney Poitier. The past two years we have expanded this program to include a Winter Series and and a March Madness Series. 

Budget 7500.00
Category Community Development, General/Other Neighborhood Revitalization
Population Served Adults, Children and Youth (0 - 19 years), Families
Program Short Term Success

As for short-term success, the Film Series offers a wonderful opportunity for family and friends to get together and enjoy an educational, entertaining and free activity together. For older generations, it is a chance to reminisce upon the old days of Sunday films at The Lyric, and for younger it is the chance to enjoy the classic movie-going experience with modern amenities. One of The Lyric’s goals is to be an open place of congregation for the community, and this free and inviting afternoon event is a perfect way to welcome our community in.

Program Long term Success

The long term goals of the Movie Series are highly comparable to that of The Lyric itself – As The Lyric is an institution that uses its unique and diverse history (with special emphasis in African-American culture) to help build and strengthen it and the community’s future. The Summer Film Series looks back upon the history of African American cinema and tracks this history to its profound influence on more modern day film. It is through this exploratory, educational, and enjoyable movie going experience that multiple generations are able to enjoy classic African American film while also observing how it has developed and how film of the modern day has built and flourished upon this storied past.

Program Success Monitored By

With the benefits of the program being community outreach and inclusion along with educational purposes and general entertainment, we look to the response of our patrons to gauge success. It is through attendance, comments from guests, and general reactions that we are able to determine the value of our program and its importance to the community.

Examples of Program Success

We have seen a marked increase year by year of attendance to these film showings, with compliments to the programming schedule as well as word of mouth and media interest increasing. It is through this encouragement and enjoyment from our patrons, as well as the diversity of the attending patrons, that we are able to consider the film series a success. This coincides greatly with our mission of celebrating diversity in the community (with special emphasis on African-American culture) as well as our institution being one of community inclusion.

Description

In celebration of Black History Month we host an annual Black History Convocation. We target 5th-9th graders who attend Fayette County Schools near the facility. We bring in noted guest speakers and artists from the area. Key note speakers have included local historian and University of Kentucky Professor of History Dr. Gerald Smith and Former 1st District Councilwoman Andrea James. Local Artists have included singer's from Kentucky Conservatory Theatre's 'The Wiz' and Virgil Covington, Jr. as Williams Wells Brown from the Chautauqua Characters.  

Budget 200.00
Category Education, General/Other Elementary & Secondary Education
Population Served Children and Youth (0 - 19 years), Children Only (5 - 14 years), Adults
Program Short Term Success

For a field trip activity, this event helps children to celebrate African-American history while it also helps to highlight African-American businessmen and women on a local level each year during Black History Month. This local involvement of professionals helps to make children more aware of the history that is being written every day in their own community. It also helps to educate the children of the history that is still being written around them- with their involvement.

Program Long term Success

Going along with The Lyric’s mission, this annual event helps to promote, explore and educate students on diversity in the community and the greater bluegrass/state region. For Black History Month, this event highlights African-American businessmen and businesswomen in a variety of professional trades and allows for children to hear their stories and how their diversity and past has affected them throughout their lives. The stories of these professionals helps build self-confidence for children of all cultures and teaches them to overcome adversity to pursue their goals.

Program Success Monitored By This program has been monitored by overall attendance and reaction from the audience. The first year we had 285 attendees, the second year we increased our numbers by 59%. This year we had a little over 400 students in attendance.
Examples of Program Success

The increasing attendance of the program as well as the active involvement with Lexington businessmen and businesswomen, as well as politicians and professionals from other walks are the reference point to which we can show the program’s growth since its inception in 2012. As The Lyric and its influence and growth within the community continues to move forward, our events have followed suit and gained more momentum, allowing us to further both the diversity and size of the groups coming in but also strengthen the quality of programming such as the Black History Convocation.

Description Now in its 3rd year, Feed the Soul is a lunch, music series designed to nurture wellness. The second Wednesday of March through December patrons are invited to enjoy a catered lunch while listening to local, live music. Audience members are seated on stage creating an intimate, personal experience. Artists chosen for this program are local, with diverse ethnicities and music genres. This ensures that every month’s event is a unique, different experience.
Budget 12,000
Category Arts, Culture & Humanities, General/Other Musical Performances
Population Served Adults, Aging, Elderly, Senior Citizens, Families
Program Short Term Success Similar to the long term success, a goal of Feed the Soul is to 'nurture wellness.' Hopefully, people will attend multiple months of the program, but if they do not, they can reap the benefit of improved productivity and mood from attending a musical performance outside of their working environment.
Program Long term Success Feed the Soul is intended to reach adults working in downtown Lexington, located only a few blocks from The Lyric Theatre & Cultural Arts Center. The program is intended to provide and alternative lunch break. Studies have found that getting out of the office and music can improve mood and productivity. Through package ticketing we hope to encourage patrons to attend multiple Feed the Soul events leading to long-term positive health benefits for members of the community. We also hope the artist who perform in Feed the Soul will have increase recognition throughout Lexington. We also hope to strengthen out partnerships and relationships with local artists. 
Program Success Monitored By Success for this program is mainly monitored through ticket sales. We look at attendance. Did we fill at least 20 seats? How many people do we have in comparison to the previous month? In addition we look at the number of repeat customers. Many times people will purchase one of our ticket packages and attend multiple Feed the Soul Events. In addition to the ticket package purchases we look at single ticket purchases to see if there are repeat patrons. One benefits of having a smaller crowd (20-30 people) is we are able to talk to and observe the patrons both after and during the program. 
Examples of Program Success Feed the Soul is currently in its 3rd year of programming. The first show of this season had 22 people in attendance, 3 people away from a sell-out. We have now increased the number of patrons to 30 to allow more people to attend the program. We have also seen many repeat patrons and ticket package sales. 
Plans & Policies
Organization has a Fundraising Plan? No
Organization has a Strategic Plan? Yes
Years Strategic Plan Considers 5
Date Strategic Plan Adopted Jan 2015
Management Succession Plan? No
Organization Policy and Procedures Yes
Nondiscrimination Policy Under Development
Whistleblower Policy No
Document Destruction Policy No
Directors and Officers Insurance Policy No
Government Licenses
Is your organization licensed by the Government? No
Financials
Revenue vs Expenses - All Years
Expense Breakdown - Recent Year
Fiscal Year
Fiscal Year Start July 01, 2017
Fiscal Year End June 30, 2018
Projected Revenue $545,000.00
Projected Expenses $545,000.00
Spending Policy N/A
Detailed Financials
Revenue SourcesHelpThe financial analysis involves a comparison of the IRS Form 990 and the audit report (when available). Revenue from foundations and corporations may be included in individual contributions when not itemized separately.
Fiscal Year201620152014
Foundation and
Corporation Contributions
$130,000$120,000--
Government Contributions$0$0$0
Federal------
State------
Local------
Unspecified$0--$0
Individual Contributions$0--$0
$0--$0
$401,506$273,682$340,930
Investment Income, Net of Losses$0--$0
Membership Dues$0--$0
Special Events$0$2,781$0
Revenue In-Kind$0--$0
Other$2,412$233$1,532
Expense Allocation
Fiscal Year201620152014
Program Expense$417,897$231,068$332,656
Administration Expense$137,479$173,018$102,704
Fundraising Expense$0--$0
Payments to Affiliates--$32,416--
Total Revenue/Total Expenses0.960.991.15
Program Expense/Total Expenses75%58%76%
Fundraising Expense/Contributed Revenue------
Assets and Liabilities
Fiscal Year201620152014
Total Assets$240,750$198,652$223,395
Current Assets$198,539--$149,042
Long-Term Liabilities$0--$0
Current Liabilities$29,911--$22,560
Total Net Assets$210,839--$200,835
Form 990s
2016 Form 990
2015 Form 990
2014 990 2014
2013 990 2013
2012 990 2012
2011 990 2011
Capital Campaign
Currently in a Capital Campaign? No
Capital Campaign Anticipated in Next 5 Years? No
State Registration Yes
Address 300 E. THIRD ST
LEXINGTON , KY 405081945
Primary Phone 859 280-2201
CEO/Executive Director Mr. Donald R. Mason
Board Chair Mr. James Brown
Board Chair Company Affiliation 1st District Councilman